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Luiz Henrique Matos

Director of Google partnerships in Brazil

Luiz Henrique Matos is director of partnerships for Google in Brazil, responsible for the relationship with media groups and member of the global working group of the Google News Initiative. He serves as a mentor at Google for Startups and the Liga Ventures. Graduated in Communication at Mackenzie University in São Paulo and post-graduated by Insper, he has worked for 20 years with digital media, having worked at UOL / Folha, Editora Abril and America Online groups.

All Videos of Luiz Henrique Matos

Building content together with the viewer

Communication Strategies to Test Today

How is the content consumption experience by the audience

Digitization of the process in advertising delivery

Last Videos

New Formats and Opportunities for Advertisers

7x7 12 Jul 2021
SET eXPerience 7x7 - Issue#6 (5/9)
Interviewer: Luiz Henrique Matos, Google
Guest: Sérgio Maria, Globo

The Challenge of Measuring Audience Behavior

7x7 12 Jul 2021
SET eXPerience 7x7 - Issue#6 (4/9)
Interviewer: Luiz Henrique Matos, Google
Guest: Sérgio Maria, Globo

The relevance of content across multiple devices

7x7 12 Jul 2021
SET eXPerience 7x7 - Issue#6 (3/9)
Interviewer: Luiz Henrique Matos, Google
Guest: Sérgio Maria, Globo

Accelerating content creation during the pandemic

7x7 12 Jul 2021
SET eXPerience 7x7 - Issue#6 (2/9)
Interviewer: Luiz Henrique Matos, Google
Guest: Sérgio Maria, Globo

Meet our guests

7x7 12 Jul 2021
SET eXPerience 7x7 - Issue#6 (1/9)
Interviewer: Luiz Henrique Matos, Google
Guest: Sérgio Maria, Globo

Audience, Content and Brand Experience

7x7 02 Jul 2021
SET eXPerience 7x7 - Issue#6 (full video)
Interviewer: Luiz Henrique Matos, Google
Guest: Sérgio Maria, Globo

The consumer experience in the digital environment

7x7 20 Jun 2021
Technology, Content and the Challenge of Getting Direct to the Consumer | Ed. #3 (7/7)
Luiz Henrique Matos, Google and Fred Muller, SBT

Transition viewer to the consumption of digital platforms

7x7 20 Jun 2021
Technology, Content and the Challenge of Getting Direct to the Consumer | Ed. #3 (6/7)
Luiz Henrique Matos, Google and Fred Muller, SBT

What is the production strategy for regional content?

7x7 20 Jun 2021
Technology, Content and the Challenge of Getting Direct to the Consumer | Ed. #3 (5/7)
Luiz Henrique Matos, Google and Fred Muller, SBT

Does the consumer have the pocket for so many players that have been emerging?

7x7 20 Jun 2021
Technology, Content and the Challenge of Getting Direct to the Consumer | Ed. #3 (4/7)
Luiz Henrique Matos, Google and Fred Muller, SBT
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