MEDIA: ARCHITECTURE OF AN ASSET’S PRODUCTION CHAIN
In this video, Fernando Bonifácio, Media Manager at SBT, chats with the curator of SET / SVP AD Digital, Daniela Souza, about the challenges of Media Asset Manager, which had its first developments in the 90s. Daniela traces a trajectory the waves of development of these applications and what has changed to meet demand. At the moment, she says that the market responds with more flexible architecture configurations,