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The Boali experience: integrated communication and a culture of innovation in digital times

Digital Transformation 24 October 2021 | h

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A special chat between Daniel Monteiro, GloboPlay Development Manager and Rodrigo Barros, Founder and CEO Boali. He talks about the importance of the repertoire to guide decisions and reinforces that every industry is, nowadays, within the technology, being protagonist or supporting. According to him, to achieve innovation it is essential to seek the purpose and not just the core business, to think beyond your industry and the short term. Rodrigo brings Boali’s experience, which is to universalize access to healthy food, with a focus on the future without negotiating values, thus building a culture of innovation through strong integrated communication.

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