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Início » Academy » Broadcasters » Radio » Changes in consumption habits inside vehicles with internet-connected radios | Part 1

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Changes in consumption habits inside vehicles with internet-connected radios | Part 1

Broadcasters 22 October 2021 | h

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Multimedia Systems for Vehicles | Part 1
In this module, Marco Túlio , SET Advisor, talks with Flávio Saaki, Senior Director of Marleting at Harman / South America, of the Samsung Group, about cars with connected radios. He highlights the growth of this market, showing that 80% of cars that leave the factory today already have multimedia – these radios are already connected to cell phones, streaming and internet. He talks about the capacity of internet radios to provide specialized content and points out several changes in the devices that are embarking on the radio and the changes in consumer habits within vehicles due to this internet connection.

Anterior Questions and answers about the media and media market | Part 2
Próximo The multimedia car radio business model in Brazil and the Eletros experience | Part 2

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